How to get the best broadband deal over the phone

Ash Walker • 21 Jan 2025

Game-changing deals could be a phone call away.

Whether you’re working from home, keeping in touch with the family or simply trying to stream a movie, a fast, stable internet connection is more essential these days than ever before.

But you shouldn’t have to pay through the odds for a great broadband package, especially with costs always on the rise.

It may take a little more effort, but one of the best ways to get a better broadband deal is to speak to someone over the phone. Our guide will give you some tips on just how to go about it.

Is it better to call or buy online?

While you might be able to find a great online-only deal - and it’s always worth checking if any are available - in general you stand to find the best broadband deals by calling the supplier directly.

This is because a phone call gives you more agency as a customer. When speaking directly to an agent, you can ask for a rundown of the best deals available and, most importantly, do a little haggling to find a package and price that works for you.

You’d be surprised by how much you can save, just by negotiating. And if you’re uncomfortable with the idea of haggling, check out our guide on haggling with your broadband provider for some essential tips.

Can you get the best broadband deals over the phone?

With a little effort - and a little haggling, if need be - you could definitely find the best broadband deals over the phone. Agents will have access to every package and every deal currently available, and they may be able to negotiate.

This is true for existing customers, as well as those looking to join a broadband supplier for the first time.

Can new customers get the best broadband deals over the phone?

Absolutely! It’s always worth checking online first, if only to see what’s out there, but new customers should definitely make a phone call before buying a broadband package.

For starters, you can speak directly to an agent and explain exactly what you’re looking for. Do you need an ADSL or fibre connection? Would you like a TV package too? Call centre agents have every available package at their fingertips and can help find one that works for you.

They can also answer any questions you might have, or help with any concerns, and they may even have access to deals that aren’t available online.

Can existing customers get the best broadband deals over the phone?

If you're mid-contract it’s unlikely that you’ll be able to change your monthly costs, even over the phone, but if your contract is nearing its end you should definitely give your supplier a call.

Make sure to say you’re thinking of leaving or would like to speak to someone about ending your contract. You should be put through to the customer retention team - agents who have a vested interest in doing what they can to keep your business.

It’s these agents you should consider haggling with. Always be firm, confident and polite, and negotiate to get the best deal you can.

How to get the best broadband deals over the phone

Here are our top tips for getting a better broadband deal over the phone:

• Do your research - Check what’s available online before you call, to get an idea of packages and prices. Especially those offered by rival suppliers.
• Call at the right time - If you’re an existing customer looking for a better deal, you’re unlikely to have any luck if you’re still mid-contract.
• Speak to the right person - Whether you’re a new customer looking to switch or an existing customer looking for a better deal, make sure you select the right options and speak to the right agents.
• Be willing to haggle - It’s always worth a try. The agent won’t be offended and you may end up with an even better deal.
• Be patient - If you’re not successful on your first call, wait a day or two and try again. Speaking to a different agent may net you better results.

Which broadband companies can you speak to over the phone?

Most broadband suppliers will have a team in place to handle phone calls from existing and potential new customers. However, it can be tricky to find the right number for what you need.

Read on for our advice on calling the top broadband suppliers.

How to get the best Sky broadband deal over the phone

There are several numbers you can call to speak to someone about Sky, depending on what you’re looking for.

• 0330 221 9430 - Call to speak to someone about getting Sky broadband (press 1, then 2 to get through quickly).
• 0330 221 9430 - Call if you’re an existing Sky customer looking to upgrade (press 2, then 2 to speed things up).
• 0333 759 0511 - Call for general queries, such as billing or technical issues.

You can also dial 150 from your Sky Mobile or Sky landline if you just want to call customer services. Or check out our guide to all of the available Sky phone numbers for anything else.

How to get the best Virgin broadband deal over the phone

Much like Sky, there are several numbers you can call to speak to someone about Virgin broadband.

• 0330 221 4025 - Call to get Virgin broadband (press 1 to get through quickly).
• 0345 454 1111 - Call if you’re an existing Virgin customer looking to upgrade.
• 0345 454 1111 - Call for general queries, such as billing or technical issues.

For anything else, have a look at our comprehensive guide to all of the available Virgin contact numbers.

How to get the best BT broadband deal over the phone

To speak to someone about getting BT broadband, call 0330 1234 150. You’ll need to get through a bunch of options to find the right place, but pressing 1 should get you through to the broadband team.

Be sure to check out our guide on getting in touch with BT for more information.

How to get the best TalkTalk broadband deal over the phone

To speak to someone about getting TalkTalk broadband, call 0333 188 9318. You’ll be put through to a friendly TalkTalk expert who can guide you through everything you need to know.

However, if you have a technical or billing issue - or any other general inquiries - it’s best to call TalkTalk’s dedicated customer service line on 0800 049 1402. You can also check out our guide on getting in touch with TalkTalk for more information.